Website Design and Build for Micromix Plant Health

This project involved some initial analysis of the on-line market for agro-chemical products and information gathering.  Keyword and competitor research revealed that the internet is used as a major resource by many potential customers for research into avaialable products and effective technologies.

The website was designed around the concept of a “knowledge centre”, to showcase Micromix’s expertise and experience and introduce the range of products to potential clients.  As some of the technologies are unique to micromix, a “Why Micromix?” pop-up windows were included across the site to help educate visitors on the details of their technology.  The “Wills blog” element was also introduced as a platform to introduce new technologies, raise industry relevant issues and also to help with better Search engine rankings (SEO).